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The Company - LR Health and Beauty Systems.
Feel good. Look great.
Since the founding of LR 20 years ago, our name stands for wellbeing and beauty in already 26 countries worldwide. Year after year we record an increase in turnover, which is largely due to the great success stories of approx. 300,000 independent LR Consultants.
"We at LR have developed a healty and beauty system that makes people feel good and look great. Anyone can use or even sell LR products: with our sales system it is easy to start and anyone can be successful"
Dr. Jens M. Abend, CEO LR Health and Beauty Systems
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The LR Distribution System.
Our concept of direct distribution, which earned LR a leading position, relies on people and their personalities. Thanks to the effort and the ambition of the many people, who want to improve their financial situation and therefore build their independent LR business, LR has developed explosively. Last but not least we contribute the LR business success to communication between people and the saving through direct marketing. Today we estimate, that approx. 37 million people are active in direct marketing and between them they make approx. 85 billions US$ a year.
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The LR Company Philosophy
The vision of LR
LR is to be recognized as a professional partner for their high quality and attractive prices for Health & Beauty Products, with a Marketing plan which supports and makes the personal success very achievable.
The LR Mission – We keep our promises
We promise that you can live a better life with LR. This means for our Customers, they can feel and look better by using our Products. For our Consultants it means, that we supply the support for those who want to work with us and we offer a chance for change.
The LR Value
- Balance
We believe in a fair balance in everything. An awareness of well-being, an awareness for financial security and an awareness for sensible nutrition in the care for oneself – the perfect balance in everything is very important.
- Trust
Our network of partners and consultants is based on trust. To achieve this, we need trust in our products, in our philosophy and in our partners and colleagues.
- Motivation
We grew from a 2-man-business to a worldwide successful company. We have reached this by presenting people the chance to improve their lifestyle in different ways. And we will continue to do so.
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LR Australia
Welcome to LR-Australia!
"It's been an amazing journey so far and it seems unbelievable we just opened our doors on the Southern Hemisphere in 2005 when we opened an office in Melbourne Victoria. Australians have embraced LR Australia with open arms since our offical launch on the 30th April 2005 with a Mega Event at the Crown Casino in Melbourne with more than 1000 glowing Australian and European Consultants celebrating our opening. Together with Super Star Ian Thorpe we introduced his new Perfume Range and with this the Australian 'STAR BOX' was born.
LR Australia has experienced a meteoric rise and exceptional growth rate. Just 6 months after the official opening of LR Australia, the first Mercedes Benz has been delivered and many more of LR Consultants are in the car qualification status. Such has been the success rate of LR Australia!!!
Our Moto 'A truly good idea knows no limitations and boundaries' has approved itself here Down Under!
LR Australia is very much a people orientated company. Nothing gives us more satisfaction and pleaseure than to see our Consultants climb the career ladder and succeed. We see our business as people success, which is the company's success.
No establishment can succeed without its people.
The Future of LR Australia: Where do we go from here? Is there more room for expansion for LR Australia?
We are currently in the pre-launch stage into New Zealand with its official launch in March 2006. Having said this, we are presently encouraging our Consultants to start sponsoring New Zealanders as we have found they know a great opportunity when they see one, and they have also shown a lot of interest in LR. 2006 will be an exciting year for everyone and LR Australia will be venturing into new territories and continents.
We are looking forward to a successful year."
yours sincerely
Burkhard Meffert
Director
LR-Australia
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LR Worldwide.
1985 LR-International was founded in Ahlen/Wesphalia. Today, 20 years later, LR belongs to the highest turnover direct marketing companies in Europe. Reason for this outstanding success are the LR products, made in Germany.
Certified food supplement products, such as LR Aloe Vera Life Essence Gel, and high quality skin care lines are part of this success, as well as the unique Starbox concept. It contains exclusive perfume creations of prominent figures, such as tennis legend Boris Becker, seven times Formula-1-World Champion Michael Schumacher and Germany's most beautiful "export" Heidi Klum.
Right from the beginning we aimed from Ahlen at "Worldwide" and today LR is in 26 countries with the intention to increase.
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